Problem

AI usage is exploding—yet the most valuable insights are disappearing.

• $1B is spent monthly on AI tools.^(*)

• 600M creators, researchers, and developers invest hours into experimentation daily. ^(*)

• Their findings are posted on social media or shared informally, creating zero long-term value.

Meanwhile, AI companies rely on users as unpaid red teams and product testers, profiting from techniques that originated in the community.

Examples:

• A developer jailbreaks a language model → reports it for free.

• An artist finds a unique image prompt combination → shares it for likes.

• A researcher crafts a new chain-of-thought pattern → publishes it with no ownership.

The system exploits creative labor—and misses the opportunity to build a decentralized, crowd-powered AI improvement layer. *2025: The State of Consumer AI